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Why IRES

Why IRES

Created as a focused platform for NRIs to INTERACT, LEARN, EVALUATE & SELECT the best Real Estate investment options available in various parts of India.

Primary objective is to help expats living in Australia & New Zealand realize their dream of owning a real estate property back in India. This exhibition will give a snapshot of the overall Indian Property Market and the best choices.

Over 1500 + well established prospective investors are expected to attend the show over a period of 4 days.

Started with Abu Dhabi and NOW in Australia, the platform will cover various geographies in Middle East, South East Asia and US in near future.

The show is an opportunity to LEVERAGE THE INDIA GROWTH STORY !!

Who Can Participate?

Infrastructure & Real Estate Developers
Financial Institutions
Service Providers

Participation Benefits

Meet HNIs, Bankers, CEOs, CFOs and Entrepreneurs
Unique opportunity to showcase your projects
Generate leads and sales
Face - to - face rapport building with prospective customers
Participation of major Indian banks
Active Marketing Activities
Business Networking

IRES Reach (Media Amplification)

360 degree marketing plan has been designed to reach out relevant communities of NRIs.

Radio/ Web & Online/ SMS/ Networking/ Direct Marketing/ Television/ Print/ Tele-Marketing.

PRINT MEDIA - Multiple ads in most widely circulated ethnic newspapers will be used such as -

Indian Link
Indus Age
Punjab Times
Gujarat Times
Kerala Time
Indian Telegraph

Reasons to Showcase

More than 1000 prospective investors from Melbourne & Auckland are expected to attend the 4 day event

Indians working with various Corporate
Professionals such as CAs, Lawyers, Doctors & other Experts
Indian Businessmen successfully operating in the region
Various Indian Associations (Professional & Cultural)
Indian Family offices and many more…

IRES Engagement (Media Amplification)

EDMs will be used across databases – direct procurement (partners), specialised agencies, social & cultural communities

Online banners across Indian News websites with existing NRI presence on a daily basis

Facebook advertising to generate opt-ins for specific regional properties

Dedicated website to promote event

Linked-in communities to be created

PR agencies to be activated to bring in HNIs and corporate